Dr. Gordan STARCEVIC is Director Business Development Europe at SK Telecom. Prior to this Gordan has held several positions at Samsung. He was first responsible for launching process of mobile phone models and implementation of new features in handsets within the region and then responsible for business development at Samsung Telecom Network Regional Product Division for telecom solutions: (Full IP Triple Play Service and Mobile WiMAX). He started his career as Technical Manager at Datatrak Austria Telematik GmbH moving to a role of Radio Network Planner when the company became part of the Siemens Group and was responsible for planning of new UHF radio networks. Gordan is a diplomed Engineer of the of Electrical Engineering in